LifeTiles: special correspondents at the Fuorisalone!

Our first reportage is dedicated to the cocktail party organised by Ceramiche Coem and SCIC Italia.

The Fuorisalone has always been the number one event for design aficionados, offering a chance to discover trends and what’s new in the world of design. Our first reportage regards one of the most important evenings, the cocktail party that took place on 19 April at the brand-new space of FENDI CUCINE | SCIC ITALIA, in the heart of Milan, in Via Durini 19.

A DISTINCTIVE, DISTINGUISHED SETTING:

This event was organised to celebrate the collaboration with Ceramiche Coem, bringing together two brands famous for their Italian-crafted quality and style. Impressive right from the moment the visitor steps in, thanks to the spacious surroundings and the elegance of the many models of kitchens, all with different finishes and solid, clean-cut lines. The furnishings are beautifully enhanced by the floor covering chosen: the Brit stone collection by Ceramiche Coem, in the Dark 75×150 version, with outstanding material appeal and subtle natural shades that immediately create an inviting impression, in a setting that is both distinctive and uniquely styled.

COCKTAIL PARTY AND SARA LORENI LIVE

The voice and music of the musician and performer Sara Loreni accompanied us and the numerous guests throughout the evening, with an original soundtrack thanks to the use of a loop station that gave the sound a distinctive, engaging edge. Perfectly in line with a contemporary style, she offered a selection of pop tracks, bringing an original twist to them with new arrangements. The music created the perfect background for the cocktail party, which was attended by an impressive number of guests and visitors, drawn to the showroom thanks to the distinctive atmosphere, perceptible even from the outside.

A stroll through the showroom, admiring the shapes and styles on view, was both pleasant and fun. We met plenty of people who were inspired by the various solutions, trying to imagine how they could furnish their homes in the unmistakeable style of FENDI CUCINE | SCIC ITALIA and Ceramiche Coem. We also ran into an incognito blogger or two, design aficionados always in search of new creative inspiration, who were taking some splendid photos, picking up on details and portraying the study carried out by the two brands for this original, unique showroom. As we chatted and enjoyed some fine wine, we exchanged ideas with a few interior designers and architects, who confirmed the sensation we had ourselves: clean-cut lines and pale colours will never go out of fashion. All that remains is for us to invite you to take a look for yourself at this showroom in Via Durini 19, guaranteed not to disappoint fans of contemporary Italian style.

That’s it from LifeTiles for now…until our next adventure!

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